I bring clarity where there is complexity, in business, in brands and in people.

Whether you need senior marketing leadership, a strategic partner for complex projects, or clarity to build your own personal brand, you are in the right place.

I'm Diana Albiol, a senior marketing leader and strategist with over 20 years of international experience across B2B markets, global brands and international teams.

I have led marketing at a global level across the full commercial mix: from building the go-to-market strategy and value proposition that positions a business in its market, to driving the demand generation and customer journey thinking that fills the pipeline, to aligning teams around a message that actually lands.

I am also an ICF-certified professional coach, which means I bring both the strategic and the human lens to every engagement. Because behind every brief, every campaign and every conversion is a human being and understanding that human being is where great marketing begins.

I am open to discuss new opportunities: senior marketing leadership roles, strategic partnerships and consultancy across Europe, the UK and internationally.

Marketing Expertise

Demand generation and pipeline strategy
Full-funnel thinking across every channel, built to attract the right audience and convert.

Go-to-market strategy and product launches
End-to-end GTM planning that aligns teams, sequences the launch and drives market entry with precision.

Brand, messaging and value proposition
Clear, differentiated positioning built from the customer up, across every persona and every market.

Marketing team leadership and culture Building environments where brilliant people do their best work, aligned, motivated and focused on what matters.

Communications, PR and content strategy Editorial thinking, media relations and content programmes that build presence and earn attention.

Personal branding strategy
Helping senior leaders define what they stand for, build their narrative and own their next chapter.

Who I work with:

I am open to working with:

  • Professional marketing agencies that need senior consulting expertise on complex client work.

  • Companies seeking strategic marketing leadership for international growth or market positioning.

  • Experts and senior executives who want to build a personal brand and narrative that truly reflects their experience and ambition.